More time growing your business, less time guessing what works.
A complete growth system under one point of contact. Growth marketing and growth hacking for your revenue — not just traffic. Multi-channel acquisition, conversion, retention: every lever is tracked, A/B tested, optimized. The goal: a repeatable engine that generates predictable pipeline.
Liedel LAM is a freelance Growth Marketer based in Paris, specializing in growth hacking and growth marketing for startups, SMEs and B2B SaaS. He designs data-driven acquisition, conversion and retention systems — AARRR funnels, A/B testing, growth loops, n8n automation. Average results: 3.2x organic traffic in 90 days, -40% CAC, +65% conversion rate.
You've tried freelancers, agencies, isolated hacks. What you're missing: a repeatable acquisition system that connects every channel to your revenue — not another one-shot that dies in 3 weeks.
You're spending across 5 channels but can't tell which one generates your customers. Fuzzy attribution, contradicting dashboards, gut-feeling decisions. You need to know exactly where every euro goes.
You need someone who executes AND strategizes under one point of contact — not a community manager rebranded as 'growth hacker,' nor an agency with 3 intermediaries before the decision-maker.
Average B2B CAC has increased 60% in 5 years. In 2025, SaaS companies spend $2 to acquire $1 of annual revenue. And 75% see retention decline despite increased budgets. The problem isn't budget — it's the lack of a repeatable growth system.
Complete analysis of your AARRR funnel (Acquisition → Activation → Retention → Referral → Revenue). Identifying leaks, quick wins and high-impact levers.
Building a growth plan prioritized by impact and effort (ICE framework). Defining KPIs, testable hypotheses and budget per channel.
Rapid deployment of experiments: acquisition funnels, landing pages, email sequences, A/B tests. Weekly iteration based on data.
Winning levers are doubled down. Workflows are automated via n8n. Growth loops are documented to run on autopilot.
“I've been working with Liedel for 3 years. He grew our client base from 0 to over a hundred clients. A concrete, measurable result.”
“Thank you for the website, it was exactly what I wanted.”
Construction SME with zero online presence → site, Google Ads and SEO. Autonomous acquisition channel in 6 months.
Transport group (€6.2M revenue) — website creation and digital strategy. +10% annual growth.
Average CAC reduction via SEO + content + automation. Phoenix Strategy Group 2025 benchmark.
Growth marketing is a data-driven approach that optimizes the entire customer lifecycle — acquisition, activation, retention, referral and revenue (AARRR framework). Unlike traditional marketing focused on awareness, growth marketing builds a measurable system where every euro invested is tracked, tested and continuously optimized.
Growth hacking refers to rapid, creative tactics for quick growth (often short-term). Growth marketing is the structured, sustainable approach that integrates these tactics into a repeatable system. I do both: fast hacks for quick wins, and long-term systems for sustainable growth.
First quick wins arrive in 2 to 4 weeks (conversion optimization, fixing funnel leaks). Structural results (SEO, growth loops, automation) take 60 to 90 days. Most of my clients see measurable ROI by month 3.
My engagement starts from €1,000/month. Media budget (ads, tools) depends on your channels — strategies like SEO, cold email or referral have near-zero media cost. We define the optimal mix together based on your situation.
Yes. Growth marketing adapts to any business model with a digital acquisition cycle. I've worked with B2B SaaS, e-commerce, service SMEs and early-stage startups. The method is the same — what changes are the channels and priority KPIs.
A freelance growth marketer is ideal when you need senior expertise without the cost of a full-time hire (€60-80K/year) or the overhead of an agency (reporting layers, intermediaries). I'm operational from week 1, work directly with the decision-maker, and build systems your team can run autonomously.
From day 1, we define 3 to 5 measurable KPIs together (CAC, conversion rate, MRR, churn, LTV). Every action is tracked via GA4, Plausible or your existing tool. You get a real-time dashboard and monthly reporting with the measured impact of each lever.
AARRR framework to structure the funnel, ICE scoring to prioritize experiments. Tools: GA4 and Plausible for analytics, n8n for workflow automation, Resend for email, Next.js for landing pages, and ad platforms (Google, Meta, TikTok, LinkedIn) depending on selected channels.
Free funnel audit — we identify the 3 levers that move the needle in the next 90 days. Money-back guarantee for the first 30 days.
OR FILL THE DETAILED FORM →Satisfaction guaranteed — first 30 days, no questions asked.